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Message Board > Wondering How to Design Packaging That Appeals to
Wondering How to Design Packaging That Appeals to
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dekeCargi
3 posts
Oct 31, 2025
7:14 AM

I’m launching a unisex personal care line and struggling to find a packaging style that appeals to both men and women. I’ve been browsing The Packaging World’s options, especially their Custom Cosmetic Boxes and Custom Shipping Boxes, and I can’t decide between minimalist black designs or something more colorful and natural.

For those of you who sell unisex or gender-neutral products, how did you find the right tone? Did you rely more on texture and typography or color palettes? I want the packaging to feel premium but not overly masculine or feminine. Any creative design insights would be super valuable here.


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